When Baggit started retailing in 1990 the retail sector from then has evolved dramatically over the years. Major domestic players have entered the retail arena and have ambitious plans to expand in the future years across verticals, formats, and cities. While last year the economic growth in India retail industry has been steady, it is expected to double up in 2020 on the back of demand and increased spending power of the customers.
Being in the industry for 30 years, we always ensure that whenever we launch a new collection, it should be in tune with our consumers’ needs and fashion preferences. As a handbag is not just an accessory to flaunt, we believe it is a representation of one’s personality. So the style you carry, the way you match it with your ensemble says a lot about you. While design holds sway, we make sure that functionality is at its core with every Baggit bag. The AW 20/21 collection brings handbag styles featuring popular animal prints, internationally-inspired puffed bags and trendy minimal pieces with high functionality.
As Baggit MD Nina Lekhi quotes “As a fashion brand we keep up with the latest international and national fashion trends. We make sure the style and design are in line with what the customer wants while innovating and coming up with our new collections. Though each collection is high on design, fashion and style but at the same time, it also has comfort, convenience, functionality integrated to the product. Additionally, all the materials used to create the collections are cruelty-free, vegan and recyclable.”